Switzerland enjoys a high reputation abroad. It is considered an attractive country with a high quality of life, intact nature and beautiful landscapes. From a commercial point of view, Swiss chocolate, Swiss cheese and the Swiss watch tradition also make up our country.

The term SWISS MADE (sometimes just Swiss) is a seal of origin for products from Switzerland. The label is also intended to serve consumers as a seal of quality and trust and distinguish every genuine Swiss watch. 


Swiss quality products at reasonable prices. 

Only a licensed SWISS MADE producer may identify itself as such and also label its products as SWISS MADE.

60% of the production costs must be incurred in Switzerland. This means that components manufactured abroad (such as pointers, housings) may be used as long as they do not make up more than half of the component. In addition to final assembly and Swiss quality control, the unique heart or soul of every wristwatch generates the undisputed distinguishing feature of alternative products.

We are proud to be able to use the competence of Swiss watchmakers in the development of our products. This enables us to present our ZIZZOwatches with the highest level of authenticity and to offer quality products at fair prices.